Welcome to this space that is destined to evolve into an information hub full of an extensive selection of resources. Here, you’ll find links to articles, statistics, and various educational materials that delve into subjects like inclusivity, fostering LGBTQIA+ friendliness, and the numerous benefits of engaging with our vibrant community in the business field.
We provide a lot of resources with a lot of different ideas in this resource centre, however our team is here to help you navigate them. Our media, with our multiple platforms and publications, is one of the truly diverse and representative of many of the sub sectors of our 2SLGBTQIA+ community, and our 35 years of experience and our very deep involvement in the community, guarantees that we can help your ad plan message be as authentic and directed as it can be.
83 percent of the LGBTQIA+ community, and 49 percent of the general population, are more likely to purchase products and services from companies that support the LGBTQ community.
~ Telus Study 2016 (Click to open PDF report in new tab.) 237Kb
The Pink Pages Directory as mentioned on Berkeley University (also great article for LGBTQAI+ entrepreneurs)
The LGBTQ+ Entrepreneur Toolkit: 100+ Free Resources & Digital Marketing Tips – Berkeley Boot Camps
$3.7 trillion is the size of the global LGBTQIA+ market (also a really great blog on the topic of being a queer friendly business)
The SMB Guide to Success in the LGBTQ Market (2023 Research) (websiteplanet.com)
